miércoles, 21 de abril de 2021

Revisamos continuamente numerosos artículos sobre innovación y transformación digital del periodismo y de la industria de medios.  Compartimos aquí una selección de los artículos que hemos leído últimamente

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Why do people still get print newspapers? Well, partly to start up the grill (seriously) » Nieman Journalism Lab

In a digital era dominated by mobile and social media, why do people still get print newspapers?A new study in the journal New Media & Society — involving interviews with 488 news consumers in Argentina, Finland, Israel, Japan, and the United States, representing one of the largest interview-based studies of its kind — suggests that we have been thinking about this...

Temporary email apps could disrupt identity tech and first-party data strategies 

Publishers are already torn over whether using email-based identity technologies in the hopes of generating higher ad revenue is worth scaring off visitors with a roadblock requiring their email addresses.Complicating the dilemma: apps that generate temporary email addresses and render ID tech useless.For now, there’s no data to quantify the impact of these auto-generated burner email services, but...

How Spain’s infoLibre managed to increase subscribers, staff, audience during the Covid crisis | What’s New in Publishing | Digital Publishing News

The name of one of Spain’s notable survival stories in public-service journalism–infoLibre–contains the essence of its guiding principle. It literally means “free information”–that is, free of undue influence from political and business interests.In his annual public letter, Jesús Maraña, editorial director, attributed the publication’s financial achievements in 2020 to this “radical independence” that focuses on public-service journalism. Origen: How...

Apple leads the next chapter of podcasting with Apple Podcasts Subscriptions – Apple

Apple today unveiled Apple Podcasts Subscriptions, a global marketplace for listeners to discover premium subscriptions offered by their favorite creators alongside millions of free shows on Apple Podcasts.Starting in May, listeners in more than 170 countries and regions can sign up for premium subscriptions that include a variety of benefits curated by creators, such as ad-free listening,...

Site Reliability Engineering at The New York Times | NYT Open

When The New York Times launched its first website in 1996, it had already been using software to send the layout of the next day’s paper to the printing presses. The website introduced some basic web technology into The Times’s portfolio. Twenty-five years later, that portfolio has grown to include systems that deliver articles, documentaries, newsletters, games...

Improving user loyalty and retention through data-informed approaches – WAN-IFRA

Many publishers in Asia are running initiatives to gain a better understanding of their readers and drive higher loyalty and retention. At WAN-IFRA’s 2021 Asian Media Leaders eSummit, leaders from the South China Morning Post, Singapore Press Holdings, MediaCorp, and REV Media Group shared their perspectives on using a data-informed approach to evolve their business and better...

‘Digital first, print second’: how Ireland’s INM went from zero to 30k subscribers in one year | Media news

When the news organisation was acquired by Mediahuis in 2019, it focused on re-evaluating editorial metrics, overcoming resistance to change and getting a paywall up pronto Origen: 'Digital first, print second': how Ireland's INM went from zero to 30k subscribers in one year | Media news

How to build a music blog from scratch | Media news

Interviewing the Scottish singer and songwriter Lewis Capaldi for one of Bournemouth University's student publications gave Ross Mondon the idea to set up his own independent music blog Vibez Music.That was back in 2018 and the blog has been steadily growing since. Then, last year, the pandemic hit and the music industry was profoundly affected and so...

Mark Thompson interview: Former New York Times CEO and BBC boss

Fake news. Failing. Discredited. Corrupt. An embarrassment to journalism.These are just a few of the words and phrases Donald Trump used to describe the New York Times during his four years in the White House. Origen: Mark Thompson interview: Former New York Times CEO and BBC boss

Reuters Puts Its Website Behind a Paywall – The New York Times

Reuters will begin charging for access to its website as it tries to capture a slice of the digital subscription business.The company, one of the largest news organizations in the world, announced the new paywall on Thursday, as well as a redesigned website aimed at a “professional” audience wanting business, financial and general news. Origen: Reuters Puts Its...

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