Having interviewed dozens of publishers, editors and other news industry professionals for more than 20 Revenue Roundup articles I’ve written for Editor & Publisher, I’ve discovered generating revenues remains a constant challenge. Some news outlets are reinventing special sections and editions, a traditional segment of most newspapers, to attract more readers and new and loyal advertisers. Here are four examples that publications and news outlets can adopt.
Origen: Turning pages into profits: Success stories in news special editions | Editor and Publisher