Gen Z has confounded news publishers for years. Many avoid the news altogether, and others gravitate towards content creators to get informed. Mainstream media outlets are trying to get their attention, often without success.Despite an apparent disinterest in conventional formats, young people are still interested in news. They try to understand the world around them, often turning to alternative voices on digital platforms. In response to this challenge, more than four in ten (42%) publishers say they’ll be looking to launch or trial a ‘youth’ product this year, according to our latest report on media trends.
Inicio Lo que estamos leyendo How these new platform-driven news outlets are attracting young audiences | Reuters...
