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The impact journalists can create in their communities is often dependent on how widely their reporting is consumed. In their efforts to gain traction that might spur positive change, journalists might not realize just how many of their colleagues are...
As many news organizations have worked in recent years to reach audiences that have at times felt increasingly fickle and apathetic, a lot of attention has focused on news avoidance. A great deal of excellent research has been published on news...
Google is pushing hard on a generative AI product that would help news outlets write, distribute, and monetize their work. “It feels very big,” one person with knowledge of the project told me. “It’s certainly a high priority project,”...
Meta announced this month that in August it will be closing CrowdTangle, the platform monitoring tool the company bought in 2016. The tool, which tracks the top performing links posted on Meta’s platforms, has been deprioritized by Meta for years...
We know you’ve seen it: spammy comments that say nothing of value. Generic posts with head-scratching amounts of engagement. Plagiarized and AI-generated stories behind the paywall. Just wanna let you know, we’ve also seen it—and we are fighting to...
EIGHT NAMES ARE listed as authors on “Attention Is All You Need,” a scientific paper written in the spring of 2017. They were all Google researchers, though by then one had left the company. When the most tenured contributor,...
Most sales gurus agree that about 98% of all sales are not made on the first call. Sometimes the customer says “no.” That’s when the selling starts. If you can turn a no into a yes, you make the...
Weeks after Gannett acquired its local predecessor GateHouse Media, country’s largest newspaper company began laying off journalists across the country, including in Brockton and Providence. Then, almost 20 weekly newspapers across Massachusetts ceased publication while the rest merged into...
Introduction Marc Andreessen, founder of early internet browsers Mosaic and Netscape, once famously said there are only two ways of making money: One is to bundle, and the other to unbundle. His observation has become increasingly applicable in the...
Diversity and inclusion are “still not a priority in practice” in the news industry, a survey of news organisation workers has suggested.More than half of the 450 individuals who responded to the December survey told the consulting arm of...